Recently in SMA Category

12 February 2024

Mapping Data Markets Across Verticals

The Data Market Study expands the vision from SMA to the market(s) for third-party data across verticals, data types and technologies.

31 May 2022

All Good Things

This is the final post to SMA. When I started the site in 2009, I never would have predicted how far it would go. Now it's time to focus on new projects.

29 November 2020

Introducing a New Social Media Analysis

SMA relaunches with a new design and more content, including in-depth posts on new themes: The evolution of social media analysis; vertical markets; international markets; sources, methods & strategies; career & skills development.


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