The business of monitoring, measuring and understanding social media
YouScan announced that it has acquired BrandSpotter
in an all-cash deal, combining two SMA providers with a regional specialty in Russia and the CIS region. Current BrandSpotter customers retain access for the term of their contracts, but the platform is being retired, and YouScan is encouraging customers to move to their own platform sooner.
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SMA is retired. Check out the new projects at Directed Curiosity. I’m exploring the structure of data markets and more.
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