October 2016 Archives

October 31, 2016

BDO on M&A in Social Media Monitoring

Nice to be quoted in two recent posts from the accounting and advisory firm BDO: Is social media monitoring 'growing up'? M&A says yes Meet the trends and tech that will drive social media monitoring M&A...

October 27, 2016

Software Updates, 28 October 2016

Hootsuite Integration with social media advertising platforms: AdEspresso, Kenshoo, Nanigans, Adaptly, Mediative, Popimedia. Sprout Social Improved reports. YouScan Spam tagging, filter by language....

October 25, 2016

Sentimonitor Acquires Vortio

Sentimonitor  announced that it has acquired Vortio, joining forces in the Brazilian market with an expectation of addressing international markets in 2017. Vortio brings its team and complementary technologies to the combination. SMA's acquisitions scorecard blog post...

October 25, 2016

New Papers, 25 October 2016

Baromètre des tendances du marketing digital sur les réseaux sociaux, Digimind  Building A Social Customer Care Team, Engagor  The right way to use online media monitoring tools, Mediatoolkit  4 Steps to Building a Successful Social Analytics Program, NetBase  Brand Study...

October 20, 2016

Software Updates, 21 October 2016

Mention New Insights Center. Sysomos Gaze: new Photo Monitor view for finding and curating images and videos, automated approval request workflows, image collections, influencer monitoring and engagement in Instagram and Twitter....

October 18, 2016

Tailwind Rolls Up Pinterest Specialists

The Pinterest specialist Tailwind  announced that it has acquired PinAlerts, a tool for tracking pins of owned content from companies' own domains. PinAlerts will shut down as a separate service, and the company will migrate its subscribers to the Tailwind...

October 13, 2016

Software Updates, 14 October 2016

blueReport New smartphone app (iOS, Android, Windows Phone). Brand24 Storm Alerts (alerts to sudden changes in volume or reach). Lexalytics Salience 6.2: improved machine learning, emoji analytics, email processing, enhanced named entity recognition. TrendKite New Article Impact metric....

October 11, 2016

New Papers, 11 October 2016

How to Measure Dark Social and Attribute Revenue, Simply Measured  Influencer Marketing in Real Life, Traackr ...

October 7, 2016

Linkfluence Gets €12 Million Growth Investment

Linkfluence  announced that it has received €12 million in a new investment round, in which BNP Paribas Développement joined existing investors Banexi Ventures, Orkos Capital and Sigma Gestion. The company, which recently celebrated its tenth year of operation, plans to...

October 6, 2016

Social Sentinel Lands $3 Million

Social Sentinel  announced it has received $3 million in a Series A financing round from Lerer Hippeau Ventures and FreshTracks Capital. Social Sentinel provides a social media threat monitoring platform for safety and security officials. blog post...

October 6, 2016

Software Updates, 7 October 2016

Geofeedia Logo detection, filter and metrics by media type. Gnip Audience API: age data. Linkfluence Radarly app in Hootsuite. OBI4wan Add RSS sources. Sprout Social Instagram and LinkedIn now included in Group Report. Trendsmap Major update. YouNet Media Facebook topic data and analytics. ZoomSphere LinkedIn analytics. Zuum Free Facebook...

October 5, 2016

Visibrain Launches New Monitoring Platform

Visibrain  has replaced its Twitter monitoring tool with a new media monitoring platform that covers a broader range of online sources. Oriented toward PR and communications users, the new product offers flexible alert options, as well as the expected charts,...

October 4, 2016

New Papers, 4 October 2016

The Social Outlook: Benchmarks and Insights on Fifteen Industries, Brandwatch  The Fundamentals of Social Media Analytics: How To Get Business Insights From Social Data, Crimson Hexagon  Como conquistar eleitores utilizando as mídias sociais, Seekr  How to Increase Social Conversions, Simply...


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