December 2014 Archives

December 31, 2014

More Than $420 Million Invested in Social Media Analysis Companies in 2014

Companies in social media analysis reported taking in over $420 million in new investments in 2014, down from last year's $465 million (both totals exclude the value of investments whose value was unannounced). Here's a recap of the year's investment...

December 30, 2014

SeaChange Adds Timeline Labs to Video Industry Portfolio

SeaChange International (NASDAQ: SEAC), the developer of software platforms for the television and multiscreen video markets, announced that it has agreed to acquire Timeline Labs in a cash and stock deal worth up to $24.5 million. Timeline has developed social...

December 23, 2014

New Papers, 23 December 2014

Recently released research and white papers: 15 for 15, GlobalWebIndex Quarterly Facebook Network Study, Q3 2014, Simply Measured...

December 18, 2014

Software Updates, 19 December 2014

Recently announced software updates: Bringr Bringr Strategy: major update. DataSift Disqus, Edgar Online coverage. Hottolink Apartment reviews from Mikle. OBI4wan Dutch newspaper and magazine coverage from Blendle. Pulsar New Potential Estimated Reach and Actual Estimated Reach metrics. Zignal Labs LexisNexis...

December 17, 2014

Brandwatch Acquires PeerIndex

Brandwatch announced that it has acquired PeerIndex for its strengths in influencer analytics and mapping. The ten employees of PeerIndex join Brandwatch to integrate their technologies and develop new products, and its office gives Brandwatch a presence in central London....

December 16, 2014

New Papers, 16 December 2014

Recently released research and white papers: Deep Learning: 6 Real World Use Cases, AlchemyAPI 11 Meetings That Will Strengthen Your Social Media Program, Shoutlet What Social Media Analytics Can't Tell You, Vision Critical...

December 11, 2014

Software Updates, 12 December 2014

Recently announced software updates: Coosto Time/volume heatmap. Lexalytics Salience 6: Syntax Matrix, intention analysis (intent to buy, sell, recommend, or quit), alternative form detection, enhanced sentiment and entity extraction, custom classification models and entity types. Luminoso Improved upload of subsets,...

December 9, 2014

TrackMaven Raises $14 Million

TrackMaven announced that it has received $14 million in a series B investment round led by New Enterprise Associates. Bowery Capital and Silicon Valley Bank also participated. The company plans to grow its product development, sales, marketing, and customer success...

December 9, 2014

Ushahidi Ending Support for SwiftRiver

Ushahidi announced the end of support and development on SwiftRiver, its real-time Internet monitoring and analysis platform, effective January 5, 2015. The SwiftRiver code will be open-sourced and publicly available via github. blog post...

December 9, 2014

New Papers, 9 December 2014

Recently released research and white papers: Social Listening in Practice: Influencer Marketing, Brandwatch 2015 Social Marketing Planning Guide, Simply Measured Top 25 Restaurant Brands in Social, Sprinklr Social Snapshot: Insurance, uberVU...

December 8, 2014

KPMG Capital Invests in Bottlenose

KPMG Capital announced that it has taken an unspecified "substantial equity stake" in Bottlenose and licensed Bottlenose Nerve Center for use by KPMG member firms. KPMG acquired WiseWindow in 2012. press release Bottlenose blog post...

December 4, 2014

Software Updates, 5 December 2014

Recently announced software updates: Brand24 Major update. Site includes loud music on autoplay; controls are in lower right corner of page. Brandwatch Minute-by-minute charts. Rival IQ New Top Twitter Mentions and Influencers Report. Union Metrics New, free Instagram account checkup,...

December 4, 2014

DataSift Classification Opens Door to Topic-Based Monitoring

DataSift announced VEDO FOCUS, a new text classification engine that categories everything in its social media data services. Using a taxonomy with more than 450,000 topics, the new service enables initial queries based on topics rather than keywords. press release...

December 2, 2014

New Papers, 2 December 2014

Recently released research and white papers: Comparing Liquor Brands in Social Media Photos (PDF), Ditto Testing Sentiment Performance (PDF), Infegy The Science of Success on Twitter, HubSpot / SocialBro Social Snapshot: Retail Banking, uberVU...

December 1, 2014

Pitooey! Reintroduces RAADR as Tool for Parents

PITOOEY! Inc. announced the relaunch of RAADR as a tool for parents and guardians to monitor children’s social media and online activity. The company acquired the RAADR platform—originally designed for brand monitoring— from BeanStalk Networks in 2013. press release...


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