The business of monitoring, measuring and understanding social media
https://www.graphika.com/
New York, NY, USA
Graphika is the social network mapping and analysis company. We leverage patented network technology to provide customers with powerful tools for understanding and participating in social media communities.
The Graphika platform maps structural relationships among social media actors. Based on patterns in these relationships, we discover the key communities of interest and affiliation. In contrast to text analysis, this rich network data provides detailed and highly contextual influencer analysis and allows powerful direct actions to increase brand influence and share of voice in key communities.
We are a team of data scientists, data analysts, and technology industry veterans dedicated to helping our customers achieve their business objectives by understanding and leveraging the global social media ecosystem.
Whether for engaging with influential audiences or running targeted advertising campaigns, our SaaS platform allows for robust segmentation and distillation of online social networks, providing next-generation influencer identification, network building, listening, and communications capabilities.
Graphika in SMA
January 7, 2020
December 10, 2019
October 22, 2019
December 18, 2018
August 28, 2018
Profile updated 27 October 2020
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