The business of monitoring, measuring and understanding social media
OBI4wan announced that it has acquired Buzzcapture in a market consolidation move. The companies describe the deal as a merging of complementary product strengths in media monitoring and online customer service.
With the backing of major shareholder Main Capital, OBI4wan plans a push for growth in the Benelux region and DACH countries.
SMA is retired. Check out the new project (mostly not about social media).