Hootsuite Buys Snapchat Analytics Capability

By Nathan Gilliatt on Mar 21, 2017

Hootsuite  announced that it has acquired a Snapchat analytics solution from Naritiv, a Los Angeles-based content marketing specialist. Naritiv's product team moves to Hootsuite in the company's new LA office.

Last month, Hootsuite acquired LiftMetrix, a social analytics specialist specializing in marketing performance measurement.

• SMA's acquisitions scorecard
  
• press release
  
• announcement video

Categories:
• Transactions

Tags:
• hootsuite,
• ma