Social Media Analysis

The business of monitoring, measuring and understanding social media

Sprinklr Buys into Brazil with Scup Acquisition

By Nathan Gilliatt on Apr 30, 2015

In the third deal of 2015, Sprinklr  announced that is is acquiring the social media analysis firm Scup  to establish its presence in the Brazilian market. This latest step in Sprinklr's expansion push brings the company both additional customers and a local footprint to serve customers in Latin America.

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