The business of monitoring, measuring and understanding social media
Recently announced software updates:
Brandwatch
Improved coverage: Facebook, Youtube, Flickr, YouTube, Flickr. VKontakte. Also, premium Chinese coverage.
Coosto
Radio and television coverage from Media Distillery.
Expion
UGC approval process, tagging, improved dashboards.
Tracx
Image recognition from Ditto
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How does third-party data get from the source to the end user? Follow the exploration at the Data Market Study, also sharing discoveries and insights in a newsletter.
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