Engagement Labs Buying Entrinsic

Engagement Labs announced that it has agreed to acquire Entrinsic, a social media analytics and communications agency with revenues of around $2.4 million. The deal, subject to approval of the TSX Venture Exchange, consists of cash and stock for a total of $1.46 million.

Entrinsic founder/CEO Eli Singer will become Chief Strategy Officer of Engagement Labs, and the company expects the entire Entrinsic staff to remain with the company in its Toronto office.

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