SocialFlow Raises $7.5 Million

SocialFlow  announced that it has received $7.5 million in a Series C funding round led by Gefinor Capital. Fairhaven Capital, Softbank, Rand Capital and new investor Cayuga Venture Partners also participated in the round. SocialFlow offers an analytics-based platform for optimizing paid and organic marketing in social media.

The company plans to use the investment to support the continued development of its AttentionStreamâ„¢ in-feed advertising offering, and in other development, sales and marketing initiatives.

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