The business of monitoring, measuring and understanding social media
Dataxet announced that it has acquired Sonar Platform and NAMA (News and Ads Monitoring Agency), gaining both software platforms and full-service media analysis services in the deals. With the addition of offices in Indonesia and Malaysia, the Singapore-based company now offers services in ten Asian countries.
Dataxet has also formed a joint venture with the recently formed Truescope to extend the Australian company's reach to Singapore. Dataxet, NAMA and Truescope were all formed by alumni of Isentia.
Discover the new project
How does third-party data get from the source to the end user? Follow the exploration at the Data Market Study, also sharing discoveries and insights in a newsletter.
Sponsors