Dataxet Grows Capabilities and Regional Presence

By Nathan Gilliatt on Jul 13, 2020

Dataxet announced that it has acquired Sonar Platform and NAMA (News and Ads Monitoring Agency), gaining both software platforms and full-service media analysis services in the deals. With the addition of offices in Indonesia and Malaysia, the Singapore-based company now offers services in ten Asian countries.

Dataxet has also formed a joint venture with the recently formed Truescope to extend the Australian company's reach to Singapore. Dataxet, NAMA and Truescope were all formed by alumni of Isentia.

• SMA's acquisitions scorecard
  
• press release
  
• Dataxet blog post | 2
  
• Sonar Platform blog post
  

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• Transactions

Tags:
• dataxet,
• ma,
• nama,
• sonar platform,
• truescope