The business of monitoring, measuring and understanding social media
Ignite Technologies and its parent, ESW Capital, announced last month the acquisition of Synoptos for its media intelligence business. Synoptos, which was formed by the combination of Infoition and OhMyGov in 2014, will operate as Ignite Synoptos Solutions.
ESW is a frequent buyer of business software companies, which it continues to operate and grow. The company earlier acquired FirstRain and Jive Software; its complete portfolio includes more than 80 acquired companies.
SMA is retired. Check out the new project (mostly not about social media).