The business of monitoring, measuring and understanding social media
gShift announced that it has acquired the influencer marketing specialist InNetwork in an all-stock deal. gShift provides a platform for what it calls web presence optimization, which represents the evolution of search engine optimization in response to the emergence of social media and content marketing.
gShift plans to retain the InNetwork team and offices as it integrates InNetwork's technology into its own platform.
SMA is retired. Check out the new project (mostly not about social media).