The business of monitoring, measuring and understanding social media
Connectivity announced that it has received $6.35 million in a Series A investment round led by Greycroft Partners. Rincon Venture Partners, Daher Capital, Double M Partners, TenOneTen Ventures, Eytan Elbaz and SLP Ventures also participated. Connectivity offers a customer intelligence platform for engagement, customer profiling, interest analysis and competitive benchmarking.
Connectivity, previously Solfo, is also the parent company of local search sites YellowBot.com and weblocal.ca.
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