Netra

https://www.netra.io/
Boston, MA, USA

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In their own words

The vast majority of video content is nuanced. Netra scans video imagery and text metadata to ensure brand safety and contextual awareness. Netra’s patented AI technology analyzes videos accurately, and at scale.

Netra's artificial intelligence platform analyzes videos - visually and textually - to detect unsafe content (viz. violence, nudity, hate & drugs) and we also detect the appropriate context for the video. Safety is largely determined by context (e.g. a sports event, home improvement, etc.) and we provide you the tools to determine suitability for your campaign.

Netra was borne out of MIT CSAIL research and has multiple issued and pending patents on its technology.

Netra in SMA

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Profile updated 6 October 2020

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