Recently in Companies Category

Meltwater Acquires DataSift

Meltwater  announced that it has acquired DataSift  for its data and analytics platform and team. This is Meltwater's sixth acquisition in the past year.

The DataSift platform remains available to customers, who also gain access to other data and tools from Meltwater.

Hootsuite  announced that it has arranged credit financing of up to $50 million from CIBC Innovation Banking.

YouScan  announced that it has acquired BrandSpotter  in an all-cash deal, combining two SMA providers with a regional specialty in Russia and the CIS region. Current BrandSpotter customers retain access for the term of their contracts, but the platform is being retired, and YouScan is encouraging customers to move to their own platform sooner. Acquires Komfo  announced that it has acquired Komfo  for its social media advertising and analytics capabilities. Terms of the all-cash deal were not disclosed. Komfo staff are joining, which also said it beat its 2017 revenue growth target rate of 40%.

Ebiquity Sells Ad Intel Unit

Ebiquity  announced the sale of its advertising intelligence business to Nielsen in a £26 million cash transaction. The change moves Ebiquity away from its hybrid product/services model toward an emphasis on services, particularly its Media Value Measurement and Marketing Performance Optimization practices.

StatSocial Acquires Macromeasures

StatSocial  announced that it has acquired Macromeasures  in a combination of complementary products. StatSocial plans to harmonize the two platforms while Macromeasures continues to operate as a subsidiary.

Updates in your inbox