The business of monitoring, measuring and understanding social media
Vizia: new app framework, weather and Google Analytics apps.
New Twitter/Instagram engagement.
New demographics reports, sentiment analysis.
Updated Convert section, new poll builder.
Improved filters: basic, advanced, tags.
New Time Analysis chart.
Organic lead export.
New tools: News Feed Pulse (competitor content snapshot), Ads in Socialbakers Analytics (Facebook/Twitter ad manager), Listening.
New, downloadable Facebook and Twitter reports.
New Virality Map.
New Brand Hub: share of conversation, audience demographics, trends.
New hashtag widgets.
SMA is retired. Check out the new project (mostly not about social media).