The business of monitoring, measuring and understanding social media
Wayin Raises $15.4 Million
Wayin announced that it has received $15.4 million in new funding from U.S. Venture Partners and a group of individual entrpreneurs and investors. The investment is intended to support the company's new push to accelerate its growth, which includes co-founder, CEO and Chairman Scott McNealy taking a more active role in the company.
In a blog post, McNealy outlined planned upgrades to the company's platform, including performance measurement and optimization, language support for Japanese and Chinese, deeper social intelligence, and additional external integrations.
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