The business of monitoring, measuring and understanding social media
Piqora announced that it has received $7.7 million in a series A round led by DFJ Ventures. Altos, Freestyle, Baseline, Lazerow and Firebolt Ventures also participated in the round, which moves the company's total capital invested above $11 million. The company's management and analytics suite targets visually oriented social media (Pinterest, Instagram and Tumblr).
Piqora also announced Instagram Conversation Manager, a multi-column tool for managing multiple Instagram accounts (analogous to TweetDeck).
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SMA is retired. Check out the new project (mostly not about social media).
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