The business of monitoring, measuring and understanding social media
December 28, 2012
Recently announced software updates: Brand EmbassyFiltered topic reports, crisis alerts. NetbreezeKeyword- and threshold-based alerts, sentiment analysis for French, available Spanish-language UI. Recorded FutureSave and annotate reports, personal workspace, public reports gallery. SocialAppsHQMaps, LinkedIn Groups coverage....
December 20, 2012
Recently announced software updates: BrandwatchGroup sharing, copy categories and rules between projects, query syntax highlighting (operators in colors), list of operators. CrisisVuDynamic Tweet Volume, Influence Index. iMenteUser-defined quiet times for email alerts. NetbreezeImproved sentiment analysis for German and English; new...
December 19, 2012
Companies in social media analysis announced receiving over $190 million in new investments in 2012. Add quiet investments and the value of the year's mergers and acquisitions, and it's real money. Here's a recap of the year's investment activity. Appinions...
December 18, 2012
Recently released research and white papers: Real Performance Indicators for Measuring Earned Media, Dachis Group Social Media for Conferences and Trade Shows, Salesforce Empowering The Automotive Customer Through Social Business Transformation, Syncapse Fueling the Automotive Industry with Social Media, Synthesio...
December 17, 2012
2012 has been another active year for the buying and selling of companies in social media analysis. As suppliers have taken different approaches to social media data and the market, the transactions reflected different goals. Companies bought each other for...
December 14, 2012
Salorix launched Amplfy 2.0, a social media management platform that blends monitoring, analytics, and campaign management features. SMA: Salorix press release demo video...
December 14, 2012
Ninestars Information Technologies announced that it has acquired the German media-monitoring software company NEWBASE, expanding its software portfolio and gaining a local presence in Europe. SMA's acquisitions scorecard SMA: Ninestars press release...
December 13, 2012
Recently announced software updates: BrandwatchImproved Chinese source coverage and source metadata. Crimson HexagonKlout scores. EngagorManage, monitor Google+ pages. NetBaseKeyword Plus: Arabic, Catalan, Czech, Danish, Dutch, Estonian, Finnish, Greek, Hebrew, Hungarian, Indonesian, Korean, Polish, Romanian, Russian, Swedish, Thai, Turkish and Vietnamese...
December 6, 2012
Recently announced software updates: DinamizeLivebuzz: Instagram coverage, multiple tags in rules. EngagorMonitor and analyze Pinterest profiles. FullContactCardShark API out of beta, Enhanced Contact API, Disposable Email API. Recorded FuturePublication time filter, redesigned advanced search panel, hide events in exported data....
December 4, 2012
Recently released research and white papers: State of the Media: The Social Media Report 2012, Nielsen/NM Incite 10 Examples of Social Media Command Centers, Salesforce Everything You Need to Know About Social Media Ads, Salesforce Social Customer Service: Customer Communities...
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