February 2012 Archives

February 28, 2012

DataSift Launches Historics with Two Years of Tweets

DataSift announced Historics, which offers the full set of Twitter data going back to January 2010. Historics is available to existing customers today and is expected to be generally available in April. SMA: DataSift press release blog post...

February 23, 2012

Software Updates, 24 February 2012

Recently announced software updates: ActionlyLinkedIn Groups coverage. BrandChatsTopic builder. BuzzStreamEmail integration, Do Not Contact flag, UI. LivebuzzLanguage filter for Facebook, rule-based automation improvements, tag reuse. mBLASTmPACT API: UI. mPACT MediaSearch: performance improvements. MutualMindMutualMind 1.8.0: simplified channel management, RSS/Atom feed coverage,...

February 22, 2012

Polecat Completes Funding Round

Polecat announced that it has received €850,000 in an investment round by The AIB Seed Capital Fund (co-managed by Enterprise Equity), Enterprise Ireland and existing private investors. SMA: Polecat blog post...

February 22, 2012

BrandsEye Crowdsources Sentiment Analysis

BrandsEye introduced BrandsEye Crowd, a new service that adds crowdsourced sentiment analysis to the company's SMA platform. via Quirk (2)...

February 21, 2012

New Papers, 21 February 2012

Recently released research and white papers: Plugging In: 9 Best Practices for Becoming a Successful Social Brand, Brandwatch Variance in the Social Brand Experience, CMO Council...

February 17, 2012

Gnip Adds Historical Data to Twitter Data Service

Gnip announced 30-Day Replay, which adds a rolling 30-day window of historical data to the company's Twitter data feeds. SMA: Gnip press release blog post...

February 16, 2012

Tracx Announces Funding, Launches Product

Tracx announced the close of a $4.4 million round in Series B funding led by Flybridge Capital Partners and Revel Partners. The company also announced the launch of its social media management platform. press release...

February 16, 2012

Software Updates, 17 February 2012

Recently announced software updates: Engage121Engage121 2.1: Facebook ad tool, SocialFlow and Traackr integration, access controls, UI. FullContactTwitter user lookup. LivebuzzAccess controls, syntax checker. MomentFeedMomentFeed 1.1: real-time Twitter, Klout integration, valuation model, venue-management tools, custom location groups, Foursquare tip ranking, sentiment....

February 16, 2012

Lenz Updates Japanese SMA Platform

Lenz launched a rebranded and updated version of its bilingual (Japanese/English) monitoring and analysis platform for Japanese social media, formerly known as Press Army. blog post...

February 14, 2012

New Papers, 14 February 2012

Recently released research and white papers: Social Commerce Lessons: The 6 Social Principles that Increase Sales, Awareness What Management Should Know About Social Business Intelligence, ListenLogic Global Web Index - GWI.6 trends, Trendstream...

February 9, 2012

Software Updates, 10 February 2012

Recently announced software updates: LivebuzzHourly volume chart, pop-up data points. mBLASTmPACT API. NetbreezeComMonitor 4.3.1: new UI, setup wizard, workgroup sharing. SpredfastFacebook tab management. VitrueImproved analytics....

February 9, 2012

Correction: Position2 Sells Brand Monitor Business

An earlier post reported that thismoment is acquiring Position2. In fact, the transaction includes the platform, technology and team of the Brand Monitor business. The Marketing Services group of Position2 continues as an independent company, which will retain the Position2...

February 9, 2012

Dassault Systèmes Buys Netvibes

Dassault Systèmes, a developer of 3D design and Product Lifecycle Management (PLM) software, announced that it has acquired Netvibes. In its announcement, the company emphasized the value of incorporating consumer reaction into the innovation process. SMA's acquisitions scorecard Dassault Systèmes...

February 8, 2012

Thismoment Acquires Position2 Brand Monitor

thismoment announced that it has acquired the platform, technology, and team associated with Position2 Brand Monitor. The product will be rebranded as thismoment Brand Monitor. Correction: The original version of this post described the transaction as an acquisition of the...

February 7, 2012

New Papers, 7 February 2012

Recently released research and white papers: Análisis Semántico Automatizado sobre las Telcos para el mes completo de Enero de 2012 (PDF), Bitext Q4 2011 Global Brands Report, General Sentiment Make Every Ad Perform Like a Super Bowl Ad, Networked Insights...

February 6, 2012

Satmetrix Combines Social Media and Net Promoter

Satmetrix announced Satmetrix SparkScore (PDF), a social media measurement product based on the Net Promoter methodology. SparkScore is expected to launch with a free edition later this month. via Susan Etlinger press release...

February 2, 2012

Software Updates, 3 February 2012

Recently announced software updates: BrandwatchHorizontal bar charts, increased review site coverage, French rules-based classifier, UI. FullContactAPI v2: influence topics, Klout scores, standardized field names across networks. GnipPowerTrack: OR and nesting in filters, 1024-character rules. LivebuzzFacebook pages: sort comments by tags...


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