The business of monitoring, measuring and understanding social media
June 24, 2010
Recently announced software updates: BrandtologyDigital Conversation Management System 2.5: new metrics, chart sampling, cross-topic summaries, social media equity chart, conversation thread analysis, bookmarking. FirstRainPersonalized view, industry briefs and research, enterprise-wide licensing, subsidiary tracking, UI updates. SysomosFourWhere: Gowalla and Yelp coverage....
June 17, 2010
Recently announced software updates: BrandwatchInternal commenting and workflow features, industry-specific sentiment classifiers in multiple languages, performance upgrades. MutualMindMutualMind 1.3.0: Facebook and Twitter authentication changes, new metrics views, custom date ranges, new Facebook statistics. NetBaseConsumerBase: resolving pronoun antecedents, improved topic sharing....
June 14, 2010
The Nielsen Company and McKinsey & Company announced the creation of NM Incite, a joint venture focused on helping companies implement social media intelligence. Buzzmetrics, previously part of Nielsen Online, provides the core of the new entity, with several familiar...
June 10, 2010
Recently announced software updates: Spredfast Spredfast 1.4: Social Mention integration for sentiment, chart and report builder, SlideShare export, white label option. uberVUReal-time update notifications....
June 9, 2010
Vocus has announced an SMA module with monitoring, analysis, and engagement capabilities as part of its Summer '10 release. Available separately or as an add-on for existing Vocus customers, the new module is priced at $3,000 per year, per user....
June 3, 2010
Recently announced software updates: CICIWOMdiscover: SNS coverage, improved sentiment analysis....
June 1, 2010
Recently released research and white papers: From Tweets to Polls: Linking Text Sentiment to Public Opinion Time Series (PDF), Brendan O'Connor, Ramnath Balasubramanyan, Bryan R. Routledge, and Noah A. Smith (via Mashable) Your Brand: At Risk or Ready for Growth?,...
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