New Papers, 11 May 2010

By Nathan Gilliatt on May 11, 2010

Recently released research and white papers:

• Customers in Control: The ROI of Listening to your Customers' Needs, Alterian

• IWOM Watch 2nd Half-Year Review 2009, CIC

• From Company-Centric to Customer-Centric: Returning to a Customer-Focused Service Model (PDF), Radian6

• Engagement is Spelled R-O-I and The Myths About Sentiment, Visible Technologies

Categories:
• Research

Tags:
• alterian,
• cic,
• radian6,
• visible technologies