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The analysts canvas captionedSMA is a project of Social Target, my research and advisory practice since 2006. Occasionally I'm reminded that people don't know that. Here's another project you may not know about: The Analyst's Canvas, my new framework for exploring analytical practices and communicating across specialist silos. It should work for social media analysis and much, much more.

If thinking about methodology is an interest of yours, I'm interested in your reactions. I'm also looking for opportunities to test it against your use cases. It's not finished, but you can find the early drafts and keep up with progress on my blog.

New Sponsor:

Thank you to for becoming the first sponsor-level supporter of SMA.

Webhose logo provides access to various types of web content in a structured form: blogs, message boards and forums, review sites, Ecommerce data, and Darkweb data. New categories of data will enable high-value applications for marketers, product managers, communicators and analysts across the customer organization. Webhose delivers the web through machine-readable data feeds anyone can consume. What will you do with it?

Visit for a free white paper to learn more about the build or buy decision in crawled web data.

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