The business of monitoring, measuring and understanding social media
https://www.tracebuzz.com/
Almere, Netherlands
Tracebuzz is the specialized customer contact solution for social media and messaging.
The way in which organisations communicate with their customers is changing substantially. Where physical visits and phone calls were the only options years ago, customers now can approach businesses online in countless ways. Tracebuzz has been active in the field of new channels since 2009 and has seen a shift from traditional customer contact channels such as telephony and email to ones such as Twitter, Facebook and WhatsApp during that period. Consumers can communicate quickly, briefly and concisely through these channels. Due to the user-friendliness and range, the adoption of these "messaging channels" is very high.
Consumers prefer to ask a question briefly and concisely via messaging, and expect to receive an answer quickly. Tracebuzz has a strong focus on conversation with the customer and is therefore the specialized customer contact solution for social media and messaging.
Tracebuzz in SMA
March 30, 2017
December 1, 2016
March 20, 2014
September 5, 2013
Profile updated 14 September 2020
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