In their own words
ROIALTY is a real-time prospect and customer profiling platform. We make people-centric social-data a key success factor to drive return on media buying, CRM investments and loyalty programs.
We help brands to build rich customer profiles and identity-driven relationships through social-data. Get demographic and personality insights for any social audience, spot the best content and the right placement, deliver precise lookalike campaigns and boost conversion rates. Collect social accounts and enrich your crm with social insights into a unified customer profile. Enjoy segmentation strategy powered by unforeseen psychographic and behavioral attributes: easily define, explore and export new highly profitable, always fresh segments. Turn customer-centric events into real-time marketing triggers and seamlessly motivate customers to engage in high-value interactive journeys that lead to brand loyalty and greater lifetime value.
ROIALTY in SMA news
- Software Updates, 31 March 2017 30 Mar 2017
- Software Updates, 27 January 2017 26 Jan 2017
- Software Updates, 8 July 2016 7 Jul 2016
- New Papers, 8 December 2015 8 Dec 2015
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Profile updated 8 October 2015