Institute of Media Monitoring

http://www.imm.com.pl/
Warsaw, Poland

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In their own words

The Institute of Media Monitoring has followed information and opinion about brands for 15 years. Our tools allow for studying the brand and its competition in all types of media (PESO analysis). From IMM data you will learn how your brand is presented by journalists and how it is commented by fans and haters. The MediaContact base with the virtual press office will enable you to effectively communicate with selected journalists as well as analyse the effectiveness of press announcements. Thanks to the admonit application you will check what budgets are devoted to campaigns by your rivals.

In our analytical module (free for all IMM clients) you can freely select the brands that you will compare in the interactive charts and tables.
Monitor the media, follow Internet users' opinions, stay close to fans of your brand and win new ones!

Institute of Media Monitoring in SMA news


Profile updated 15 May 2017