In their own words

Cogia Intelligence offers innovative solutions for web and social media monitoring, market research and competitive intelligence. With the Web2.0 Observer Cogia was one of the first software companies which developed a unique semantic monitoring product that penetrates and structures the traditional web as well as the social media content. The Web2.0 Observer is one of the most powerful tools in the market to detect the unexpected, to monitor and evaluate social media, specifically for the purposes of corporate and brand communication or opinion poll and trend research.

The Web2.0 Observer supports companies, as well as market researchers and agencies, to continuously collect experienced data on the opinions of customers and citizens. It enables them to respond promptly and proactively to the opportunities and risks identified with an automated monitoring of important issues.

The CI Web Audit and CI Web Report offer answers to the following questions: What topics are being actively discussed? What likes or dislikes can be identified? What trends can be discerned? Who are the opinion leaders? It is a onetime status quo measurement, an analysis of digital communication and discussion in the social media to give an idea of the Web presence and current topics of World Wide Digital Communication. Social media refers to all forms of user-generated content: blogs, forums, communities (Facebook, MySpace, etc.) Twitter, video portals (YouTube, etc.) and social bookmarking services.