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Brandwatch Acquires BuzzSumo

Brandwatch  announced that it has acquired the content marketing specialist BuzzSumo. The company plans to continue and expand the BuzzSumo product line, as well as to incorporate BuzzSumo influencer and content performance data into Brandwatch products.

Ebiquity Buys Australian Consultancy

Ebiquity  announced that it has acquired the digital strategy and analytics consultancy Digital Balance to extend its services operation in Australia. Beyond a name change to Digital Balance Australia, the company continues unchanged as a subsidiary of Ebiquity.

Meltwater  continued its self-declared "M&A spree" with the announcement that it has acquired Algo and its Velocity of Information technology. Earlier this month, the company acquired Cosmify, another machine-learning specialist. Teams from both acquired companies join Meltwater to support technology development of Meltwater's media-intelligence platform.

Algo is Meltwater's fifth acquisition of 2017.

Tickr Gets $3 Million Investment

Tickr  announced that it has received $3 million in equity financing from Angels 3.0. The company plans to use the money to support continued development of its multi-source dashboard platform and to grow its partnership program.

Converseon Raises $5 Million

Converseon  announced that it has received $5 million in a series A investment by a group of private investors. The company plans to use the money to support development of its Convey.AI and Conversus platforms, as well as development of products in audience and campaign analysis and social brand tracking.

ESW Capital Acquires FirstRain

ESW Capital announced that it has added FirstRain  to its portfolio of business software companies. FirstRain will be managed by ESW affiliate Ignite Technologies, which will offer FirstRain to its existing Ignite Prime customers.

ESW Capital is a buy-and-grow investor whose portfolio includes the recently acquired Jive Software.

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