February 2018 Archives

February 27, 2018

New Papers, 27 February 2018

Social Media Industry Report 2018: Luxury Brands, NetBase  Influencer Marketing A-Z Guide, Sysomos  The State of Social Media in Canada 2017, Ryerson University Social Media Lab...

February 22, 2018

Software Updates, 23 February 2018

Brandwatch Vizia: UI; Google Slides, Falcon.io, StoryStream, and IQ Media integrations. Echobot News clustering. Also, new CONNECT mobile app (iOS/Android). Pulsar Image text recognition, image tag performance. Also, search cloning. Sendible Schedule posts to Google My Business. Stackla Zapier integration....

February 22, 2018

Falcon.io Acquires Komfo

Falcon.io  announced that it has acquired Komfo  for its social media advertising and analytics capabilities. Terms of the all-cash deal were not disclosed. Komfo staff are joining Falcon.io, which also said it beat its 2017 revenue growth target rate of...

February 15, 2018

Software Updates, 16 February 2018

Agility PR Solutions Image search. Mention Updated mobile apps (iOS/Android). Socialdraft User-type permissions, Instagram updates, alerts, URL shortener, grouped accounts for campaigns. Also, SmartID (new influencer analysis feature). SocialRank SocialRank for Content: new content performance tool....

February 13, 2018

Ebiquity Sells Ad Intel Unit

Ebiquity  announced the sale of its advertising intelligence business to Nielsen in a £26 million cash transaction. The change moves Ebiquity away from its hybrid product/services model toward an emphasis on services, particularly its Media Value Measurement and Marketing Performance...

February 13, 2018

New Papers, 13 February 2018

Influencer Marketing: Identify the most relevant influencers for your audience, Audiense  Focus on the Customer: 25 key tactics for customer lifecycle marketing, SentiOne ...

February 8, 2018

Software Updates, 9 February 2018

Instagram publishing: Facelift , Sendible , SOCi , Tailwind  NapoleonCat @mentions in Facebook posts. SentiOne React: new engagement module. Swat.io Instagram publishing, post preview, Facebook multi-picture posts. Talkwalker Quick Search: new social media search engine....

February 6, 2018

New Papers, 6 February 2018

Uncovering Your Brand in Social Media Images, Sysomos  World Map of Social Networks, January 2018, Vincenzo Cenza (Blogmeter )...

February 1, 2018

Software Updates, 2 February 2018

InstagramPublishing via API: SocialFlow , SocialHub , Spredfast , Sprinklr , Sprout Social , Tailwind , Union Metrics  Affinio Geographic interests analysis, customizable benchmarks, viewer seats, reduced minimum audience size. blueReport Additional media displayed, text formatting. Digimind Digimind Intelligence: EasyCI (new competitive intelligence module). Keyhole QuickTrends: new Twitter trends tool....