July 2017 Archives

Current Availability

Thanks for reading SMA. So far in 2017, we've tracked upwards of $128 million in investments and 13 company or asset transactions. It's fun to see how much this market has evolved from its early days in basic monitoring; less fun when promising companies close their doors unexpectedly.

As it happens, things are slow around here, and I'm looking for new client projects to keep things going. My most recent clients turned out to be unfunded (and staying that way), and my current projects won't generate revenue until later in the year. More on those later.

I have time. Who wants an outside contributor? (Or an inside one?) Here's how to reach me, or read the clever profile on LinkedIn. My passport is current.

Thanks to everyone who is contributing at Patreon. I appreciate your support.

Software Updates, 21 July 2017

Brandwatch 
Audience Benchmark Reports.

DataSift 
New Reference Data API for LinkedIn Engagement Insights.

iMonitoring 
Auto-complete hashtags, API updates, publishing failure alerts, UI.

Locowise 
Market Audit.

Manzama 
Dun & Bradstreet data.

Revinate 
Recurring PDF exports, shareable custom dashboards, group average benchmark.

YouScan 
Filtering.

Upcoming Events, 21 July 2017

25 July - Synthesio webinar, Data Report: Investigating the Trends Behind Enterprise Data Breaches & NGO Attacks, 11:00 AM EDT / 15:00 GMT. With Sam Huxley (Levick).

27 July (Toronto) - Social Media Lab's Specialist Meeting on Social Media Data Stewardship at Ryerson University

14 September (Paris) - Influence-Day Paris

17–18 October (London) - Brandwatch Now You Know

17–19 October (Chicago) - M-Brain Conference

Decooda  announced an investment of undisclosed size from TechSophy. In addition to the financial investment, the two companies have formed a partnership to share their technology strengths toward each company's product development.

Decooda also announced its new Customer Experience Imaginative Question (CX I.Q.) platform, which promises to help clients understand the motivation behind customer behavior.

New Papers, 18 July 2017

Software Updates, 14 July 2017

Buzzlogix 
Instagram coverage.

Spredfast 
Crimson Hexagon  integration.

Union Metrics 
Real-time Twitter engagement metrics.

Wayin 
Data enhancement app (via FullContact integration).

Upcoming Events, 14 July 2017

18 July (New York) - Digimind Socialize NYC Cruise, 6:30–10:00 PM at Skyport Marina.

19 July - Mention webinar, Mention Deep Dive: Inside Your Monitoring Data, 12:00 Noon EDT / 16:00 GMT.

19 July - Sendible webinar, How to Decipher Big Data to Enhance Your Client’s Social Media Performance, 12:00 Noon EDT / 16:00 GMT.

25 July - Synthesio webinar, Data Report: Investigating the Trends Behind Enterprise Data Breaches & NGO Attacks, 11:00 AM EDT / 15:00 GMT. With Sam Huxley (Levick).

27 July (Toronto) - Social Media Lab's Specialist Meeting on Social Media Data Stewardship at Ryerson University

14 September (Paris) - Influence-Day Paris

17–18 October (London) - Brandwatch Now You Know

17–19 October (Chicago) - M-Brain Conference

ZeroFOX Raises $40 Million

ZeroFOX  announced that it has received $40 million in a series C investment round led by Redline Capital Management and Silver Lake Waterman. Existing investors NEA, Highland Capital Partners and Core Capital also participated. The company plans to use the funds to drive global expansion and product development.

ZeroFOX specializes in risk and threat monitoring in social media and digital channels. It has raised a total of $88 million in funding to date.

Software Updates, 7 July 2017

BirdSong Analytics 
PDF report exports.

Buzzlogix 
New mobile app (iOS/Android).

Echobot 
Contact database, business signals, search and filtering.

Locowise 
Social audits tool.

MavSocial 
Facebook ad management.

Simplify360 
Post analysis dashboard, email workflow.

Simply Measured 
Cross-channel video analytics (Facebook, Twitter, Instagram, YouTube).

Upcoming Events, 7 July 2017

11 July - Brandwatch webinar, Image Insights, 10:00 AM EDT / 14:00 GMT and 3:00 PM EDT / 19:00 GMT.

12 July - Simply Measured webinar, The 2017 State of Social Report Reveal, 2:00 PM EDT / 18:00 GMT.

13 July - Union Metrics webinar, Improve your Twitter presence with detailed engagement analytics, 12:00 Noon EDT / 16:00 GMT.

18 July (New York) - Digimind Socialize NYC Cruise, 6:30–10:00 PM at Skyport Marina.

19 July - Mention webinar, Mention Deep Dive: Inside Your Monitoring Data, 12:00 Noon EDT / 16:00 GMT.

27 July (Toronto) - Social Media Lab's Specialist Meeting on Social Media Data Stewardship at Ryerson University

14 September (Paris) - Influence-Day Paris

17–18 October (London) - Brandwatch Now You Know

17–19 October (Chicago) - M-Brain Conference

New Papers, 4 July 2017

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