New Papers, 18 April 2017

The Essential Social Networks Guide for Marketers, Falcon.io 

Paid and Earned: The Two Sides of Influencer Marketing, Insightpool 

Introduction to Full-Funnel Social Analytics, Simply Measured 

What Every Employer Needs to Know About Social Media and Web-based Background Checks, Social Intelligence 

The Business of Social Intelligence in the APAC Region, Synthesio 

Social Media Spring Cleaning, Union Metrics 

The Social Media Trends to Watch in 2017, GlobalWebIndex

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