The business of monitoring, measuring and understanding social media
Attensity Europe announced its new name and market strategy. The company, now known as Sematell, describes itself as a "specialist provider of contact centre software." The ReplyOne product (formerly Respond) is a text analytics platform for processing written customer communication in any channel, including social media.
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How does third-party data get from the source to the end user? Follow the exploration at the Data Market Study, also sharing discoveries and insights in a newsletter.
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