The business of monitoring, measuring and understanding social media
Recently released research and white papers:
Comparing Liquor Brands in Social Media Photos (PDF), Ditto
Testing Sentiment Performance (PDF), Infegy
The Science of Success on Twitter, HubSpot / SocialBro
Social Snapshot: Retail Banking, uberVU
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How does third-party data get from the source to the end user? Follow the exploration at the Data Market Study, also sharing discoveries and insights in a newsletter.
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