The business of monitoring, measuring and understanding social media
January 30, 2014
Recently announced software updates: Conversocial Google+ integration. Postano Postano Mobile 2.2: new UI, add streams and categories, batched moderation. Simplify360 UI update for publishing management, user roles, LinkedIn Company Page integration, new Summary Dashboard, new UI for Filters, increased control...
January 28, 2014
Recently released research and white papers: Customer Service: 6 Take-Note Trends for 2014, Parature Segmentação de Público no Monitoramento de Mídias Sociais, Social Figures A Hotelier’s Guide to Google+, TrustYou...
January 27, 2014
Confirmit announced that it has acquired Integrasco to add social media and text analytics to its portfolio of tools for customer and employee feedback and engagement, and market research. Both companies are based in Norway. Confirmit says it plans to...
January 23, 2014
Recently announced software updates: DataSift VEDO: new classifiers: customer service routing, product purchase stage, distinguish content created by people vs. organizations. Location-based classifiers: major airports, NBA arenas, NFL stadiums. Improved classifiers: professions & roles, Twitter source categories. HootSuite Localized for...
January 22, 2014
HootSuite announced that it has acquired uberVU for its strengths in social media analytics. Terms of the deal were not disclosed. HootSuite says it plans to integrate uberVU’s capabilities into the HootSuite platform in the coming months. Meanwhile, the uberVU...
January 21, 2014
Recently released research and white papers: Social Media in Technology: A Unified Strategy for Success, HootSuite Engaging Patients Through Social Media, IMS Health Social Media Update 2013, Pew Internet & American Life Project How Top Brand Marketers Used Twitter During...
January 16, 2014
Recently announced software updates: Engage121 Workflow improvements, case management for engagement, in-tool blocking of disruptive Facebook users, simultaneous post to YouTube and Facebook. Gnip VK (VKontakte) coverage. Little Bird Topic suggestions. Locowise New weekly Facebook benchmarking report. Meltwater Meltwater Buzz...
January 16, 2014
SMA's global industry directory reached a new milestone today with the addition of the 500th company profile. The directory is incompletely audited—I'm sure it includes profiles for inactive companies, and I've always tended to err on the side of inclusion,...
January 15, 2014
Simplify360 announced Simplify360 Contact Center 2.0, a version of its social media analysis platform tailored to the needs of customer service outsourcing providers. blog post product microsite...
January 9, 2014
Recently announced software updates: Appinions New, customizable dashboards. Engagor Turkish-language sentiment. iMonitoring Redesigned reports and charts. Oracle Social Relationship Management: Russian, French, German, Italian, Dutch, Korean and Japanese language support, country-specific sources. Postano Postano 2.1: attribution links, embed analytics, optimized...
January 7, 2014
Microsoft (NASDAQ: MSFT) announced that it has reached an agreement to acquire Parature to gain customer self-service capabilities for Microsoft Dynamics CRM. Terms of the agreement were not disclosed, although news reports are placing its value at $100 million. Parature...
January 7, 2014
Recently released research and white papers: The Social Media Manager's Guide to Recovering From the Holidays, Simply Measured Pesquisa: Monitoramento, Mensuração e Social Analytics no Brasil (2013), Tarcízio SilvaThis weekly post would be better with more links to current research...
January 6, 2014
Verint (NASDAQ: VRNT) announced that it has agreed to acquire KANA in an all-cash transaction valued at approximately $514 million. KANA is a customer-service software specialist whose 2011 acquisition of Overtone (previously Island Data) gave it a social media analysis...
January 3, 2014
Spredfast announced that it has raised $32.5 million in an investment led by Lead Edge Capital. Spredfast says its revenue tripled from 2012 to 2013 and plans to use the investment to support continued growth through talent acquisition, product development...
January 2, 2014
IMS Health, a healthcare information and technology company with a social media analysis product acquired with Semantelli, filed its registration for an initial public offering today. press release Form S-1 and files at US SEC...
January 2, 2014
Recently announced software updates: Silverbakk Silverbakk Measure: LinkedIn and Instagram account metrics, tags, advanced search, word clouds, customizable dashboards and reports, new API. Viralheat Foursquare integration....
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