The business of monitoring, measuring and understanding social media
Oracle (NASDAQ:ORCL) announced an agreement to acquire RightNow Technologies (NASDAQ: RNOW) for $1.5 billion. RightNow's customer experience management line includes products for social media monitoring and engagement.
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How does third-party data get from the source to the end user? Follow the exploration at the Data Market Study, also sharing discoveries and insights in a newsletter.
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